MADD Canada's Red Ribbons

  • MADD Canada’s mission: to stop impaired driving and to support victims of this violent crime.
  • Over 100 Chapters and Community Leaders and thousands of volunteers across Canada deliver our programs and services.
  • Hundreds of thousands of red ribbons and car decals are distributed each year as part of MADD Canada’s longest running public awareness program, Project Red Ribbon.
  • Over 400,000 pieces of mail sent each year to donors and supporters.
  • Close to 500,000 unique page views on our web site annually.
  • Hundreds of thousands of students see our SmartWheels, School Program and Weed Out The Risk education programs annually.
  • Our work includes programs and services for victims/survivors, public awareness, legal research, Chapters and Community Leaders, youth and anti-impaired driving technology.
  • Hundreds of people are killed and tens of thousands are injured in alcohol and/or drug-related motor vehicle crashes each year.