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National Media Release

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Ring In The New Year Right – Plan Ahead For A Sober Ride Home

2019/12/30|Categories: National Media Release|

Oakville/Ontario – As Canadians prepare to welcome in 2020, MADD Canada and Allstate Insurance Company of Canada are reminding everyone to include sober transportation in their New Year’s party plans. “We wish everyone a Happy New Year and all the best in 2020,” said MADD Canada Chief Executive Officer Andrew Murie. “Most importantly, we wish [...]

Impaired Driving Can Bring Your Holiday Festivities To A Tragic Halt – Plan Ahead For A Sober Ride Home

2019/12/20|Categories: National Media Release|

Oakville, Ontario – With Christmas just a few days away and the season’s festivities in full swing this weekend, MADD Canada and Allstate Insurance Company of Canada are asking Canadians to put safe roads and sober driving at the top of their holiday to-do lists. “This is a time for families, friends and festive fun. [...]

MADD Canada Launches Atlantic Region Awareness Campaign To Promote Sober Driving

2019/12/06|Categories: National Media Release|

Saint John, New Brunswick – MADD Canada is encouraging Atlantic Canadians to show their commitment to safe and sober driving this holiday season by joining Project Red Ribbon. Running from November to the beginning of January, Project Red Ribbon raises awareness about the risks of impaired driving, and encourages motorists to always drive sober. The [...]

Make a Safe and Sober Driver Your MVP This Grey Cup Weekend

2019/11/22|Categories: National Media Release|

Oakville, Ontario – As Canadians get set to watch the Hamilton Tiger-Cats and the Winnipeg Blue Bombers square off in the 107th Grey Cup this weekend, MADD Canada and Allstate Insurance Company of Canada are asking Canadians to make a winning play before the game even begins – plan ahead for a sober ride home. [...]

‘Tis the Season for Project Red Ribbon!

2019/11/01|Categories: National Media Release|

MADD Canada and Special Guests Launch Holiday Awareness Campaign To Prevent Impaired Driving Oakville, Ontario – As Canadians start preparing for the holiday season and getting into the holiday spirit over the next few weeks, MADD Canada and its Chapters and Community Leaders are kicking off the 2019 Project Red Ribbon campaign to prevent impaired driving. [...]

Don’t Let Impaired Driving Turn Halloween Celebrations to Real-Life Nightmare – Leave the Driving to Someone Sober

2019/10/24|Categories: National Media Release|

Oakville, Ontario – As Canadians get into the Halloween spirit this weekend and next week, MADD Canada and Allstate Insurance Company of Canada are urging everyone to plan ahead for a sober ride home. “If you take the risk of driving impaired, it could end in a real-life nightmare. You could lose your licence, lose [...]

Giving Thanks To All Who Plan Ahead For a Sober Ride Home This Holiday Weekend

2019/10/10|Categories: National Media Release|

Oakville, Ontario – As Canadians prepare for Thanksgiving weekend, MADD Canada and Allstate Insurance Company of Canada are taking a moment to give thanks for all the people who are committed to safe and sober driving. “Most Canadians know how dangerous impaired driving is, and they never take the risk of getting behind the wheel [...]

Motivating Students to Drive Sober – MADD Canada Visits Edmonton School to Highlight 2019-2020 School Assembly Program

2019/10/09|Categories: National Media Release|Tags: , |

Oakville, Ontario — Canadian students are seeing how one single decision can change their lives forever in MADD Canada’s new 2019-2020 School Assembly Program, titled Over the Edge, which began its nation-wide tour of schools in September. “Youth are at increased risk for impaired driving,” said MADD Canada Chief Executive Officer Andrew Murie. “Road crashes [...]

Celebrate the Last Long Weekend of Summer Safely – Drive Sober or Plan Ahead for a Sober Ride Home

2019/08/30|Categories: National Media Release|

Oakville, Ontario – MADD Canada and Allstate Insurance Company of Canada are urging Canadians to make this last summer long weekend memorable for all the right reasons – not for a tragic impaired driving crash. “As Canadians get ready for their summer parties and long weekend gatherings, we encourage everyone to give some thought to [...]

Keep Roads, Lakes and Trails Safe This Weekend – Drive Sober

2019/08/01|Categories: National Media Release|

Oakville, Ontario – As Canadians prepare to enjoy another summer weekend – a holiday long weekend across much of the country – MADD Canada and Allstate Canada are asking everyone to drive sober, or to plan a safe ride home if alcohol and/or drugs are part of their plans. “Whether you are planning a road [...]