Cause Related Marketing

You are here://Cause Related Marketing
­

Cause Related Marketing is one of the most effective ways your company can demonstrate its support for stopping impaired driving while publicly promoting your commitment to the cause.

You can:

  • create a special product or service promotion or
  • donate a portion of product sales

To discuss your Cause-Related Marketing idea or for other Corporate Giving ideas, please contact Dawn Regan, Chief Operating Officer at 1-800-665-6233, ext 223 or email dregan@madd.ca.

Current Cause-Related Programs

MADD Message Yearbook

MADD Canada in association with Caring Hands Publishing produces a magazine in various markets across the country. MADD Canada receives revenues from business ad sales. The magazine also helps generate awareness of the dangers of impaired driving.

Chocolate Mint sales – honour boxes

MADD Canada in association with New Line Innovations distributes chocolate mint candies and/or chocolate in honour boxes across the country to retailers who agree to put out the boxes with MADD Canada receiving revenues from these boxes. These boxes also help generate awareness of the dangers of impaired driving.