Oakville, Ontario – With another summer weekend nearly here – a holiday long weekend across much of the country – MADD Canada and Allstate Canada are asking everyone to put safety first by planning ahead for a sober ride home if alcohol or drugs are part of their weekend plans.
“Summer is well underway and the statistics and news reports clearly show not everyone is getting the message about the risks of impaired driving. Whether you’re bound for the cottage, taking the boat out on the lake, trekking the trails on an ATV, or spending the weekend at home with family and friends, please don’t drive impaired,” said MADD Canada National President Patricia Hynes-Coates. “No one should ever have to experience the devastating tragedy that can result from impaired driving.”
Crashes involving alcohol and/or drugs kill hundreds of Canadians and injure tens of thousands every year. MADD Canada and Allstate Insurance Company of Canada partner to raise awareness about the dangers of impaired driving and encourage everyone to help keep roads and communities safe.
- Never drive a car, boat, ATV or any other vehicle while impaired;
- Never ride with a driver who is impaired;
- Call 911 to report suspected impaired drivers.
“Driving under the influence of alcohol or drugs is never worth the risk. You could lose your licence, face steep fines, go to jail or, worse, you could hurt yourself, your passengers or others on the road with you,” said Ryan Michel, President and CEO of Allstate Insurance Company of Canada. “Be safe, leave the car at home and plan for sober transportation.”
Whatever your plans are this weekend, please arrange a sober ride home. Call an Uber or a cab, arrange a designated driver, take public transit or stay the night. Those looking for a safe, sober and reliable ride home at the push of a button can check out Uber, MADD Canada’s Official Designated Driving App. Visit https://www.uber.com/partner/en-ca/madd-canada/ for more information.
About MADD Canada
MADD Canada a national, charitable organization that is committed to stopping impaired driving and supporting the victims of this violent crime. With volunteer-driven groups in more than 100 communities across Canada, MADD Canada aims to offer support services to victims, heighten awareness of the dangers of impaired driving and save lives and prevent injuries on our roads. To learn more, visit www.madd.ca.
About Allstate Insurance Company of Canada
Allstate Insurance Company of Canada is one of the country’s leading producers and distributors of home and auto insurance products, serving Canadians since 1953. The company strives to keep its customers in “Good Hands®” as well as its employees, and has been listed five years in a row on the Best Employers in Canada list. Allstate Canada is committed to making a positive difference in the communities in which it operates and has partnered with organizations such as MADD Canada, United Way and Junior Achievement. To learn more about Allstate Canada, visit www.allstate.ca.
For more information, contact:
Patricia Hynes-Coates, MADD Canada National President, 647-919-6233 or firstname.lastname@example.org
Anna Weigt-Bienzle, Senior Communications Specialist, Allstate Insurance Company of Canada, 905-475-4527 or email@example.com